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Moxie Girlz

November 11, 2009

Watch out Bratz! Ruth La Perla in the New York Times writes about the new doll entrants including MGA’s Moxie Girlz: The Moxie Girlz, along with four Liv dolls and the Barbie Fashionistas, introduced in August, are more funky than flashy, their high-style, low-key personas embodying their marketers’ response to sober times.

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